Pool Industry Recession Sentiment Survey Results

Conducted by the people at PoolToday, between March 12, 2020 and March 13, 2020.

Background

We decided to conduct this survey to gauge the “pulse” of the pool service marketplace due to the recent economic volatility. This is not a scientific study regarding predictions as to whether or not there will be a recession, or what those who experienced past recessions predict will happen in a potential future recession. The purpose of this survey was to assess the sentiment of the supply side and demand side of the pool service industry in real-time in regards to what their concerns or intentions are in the event of a future recession. 


Additionally, these sentiments are heavily skewed by the impact of the 2020 COVID-19 Coronavirus Pandemic. 


PoolToday/our Team did not participate in the survey, nor do we express any opinions or present any analysis at this time. This data is for those who are interested to digest and assess on their own.

Methodology

The above polling questions were posted in several groups and responses were collected in about a 24-hour period between March 12 and Mach 13, 2020. The respondents could choose multiple responses.

 

If you would like the original source data please email hi@pooltoday.co.

Pool Owner Sentiment

The following was in response to this question: “What do you think the outcome of a recession will be to your pool ownership?”

Pool Owner Sentiment

This survey was conducted across eight “do it yourself” and pool owner “hobbyist” Facebook groups with a total of 9,500 members, of which we received 54 responses within a 24-hour period.

Pool Service Industry Sentiment

The following was in response to this question: “What do you think the outcome of a recession will be to the pool service industry?”

Pool Service Industry Sentiment

This survey was conducted across eight industry Facebook groups with a total of 19,000+ members, of which we received 180 responses within a 24-hour period.

Additional Sentiment

The polling questions were able to be commented on. Additional feedback trends included the following sentiment:

 

  • – Enthusiasm from service companies that “under priced” competitors may go out of business (60%)
  • – Concerns from Builders about contract cancellations (40%)
  • – Concerns about employees who may be furloughed being able to support their family (20%)

 

The percentage is representative of the feedback as a portion of the total additional comments received.

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